Google Launched Google Ad Manager

Google Ad Manager
Last year April 2007, Google acquired Doubleclick for for $3.1 billion. This week, introduced another — still in beta — called Google Ad Manager. What is Google Ad Manager, anyway?

Google Ad Manager is a hosted ad management solution that can help you sell, schedule, deliver, and measure all of your direct-sold and network-based inventory. (reference)

This new service will give more options for publishers and advertisers to get connected. Before this service launched, Google already has like Google Adsense and Google Adwords. Unlike these two service, right now Google Ad Manager is not yet open for public. We can apply for an invitation at this moment. Personally, I am interested using this service and I am still not sure whether I will use it for my personal blog or not. But, since I also maintain some other blogs — and some of them have (and will have) an advertising , I think Google Ad Manager will be a great deal.

For publishers who do not want to deal with complicated advertising management, Google Ad Manager seems promising. Right now, there are some applications publishers can use like OpenX (previously Openads). For some , this can be a great solution for advertising management. Not only for his/her own , but when it is used with multiple . But, as I sad earlier, this probably works for those who have time to learn about maintaining independently.
Some platform like WordPress also offers alternatives. There are some plugins available. But again, this will work for those who use .
This service is not open for public yet. But, Google Help Center has many useful information about it. Anyone already got an invitation?

2 replies on “Google Launched Google Ad Manager”

Still waiting on approval from google. It’s been over a month now, and I really wish they would get this thing rolling. It would be a great solution for my site.